Marcus Guest

Marcus Guest

696 Followers

Chapter 24. How the Rules of the Game Affect Components

We’re now going to take a look at eight rules of the game that directly affect components themselves.

2d ago

Chapter 24. How the Rules of the Game Affect Components

2d ago

Chapter 23. The Economic Rules of the Game: Competitors

Climate changes a physical landscape. A river that can only be crossed by boat in summer may freeze in winter, making it possible to cross…

Mar 20

Chapter 23. The Economic Rules of the Game: Competitors

Mar 20

Get an email whenever Marcus Guest publishes.

By signing up, you will create a Medium account if you don’t already have one. Review our Privacy Policy for more information about our privacy practices.

Medium sent you an email at to complete your subscription.

Part Three: Chapter 21. Reading the Flow of Events

“The future is already here — it is just not very evenly distributed” — William Gibson

Mar 20

Part Three: Chapter 21. Reading the Flow of Events

Mar 20

Chapter 22. The Sequence of Economic and Social Change

Progress is commonly understood to unfold through the invention of a technological marvel that’s gradually adopted by the market, which…

Mar 16

Chapter 22. The Sequence of Economic and Social Change

Mar 16

Chapter 20. Comparing Maps with Other Tools (SWOT & BMC)

One of the big barriers to learning a new tool new is the uncertainty about whether it will provide more value than the tools you’re…

May 28, 2024

Chapter 20. Comparing Maps with Other Tools (SWOT & BMC)

May 28, 2024

Chapter 19. Mapping an Industry

After World War II global trade exploded, with a plethora of bilateral agreements between friendly nations and the signing of the…

May 21, 2024

May 21, 2024

Chapter 18. On False Maps

If you mention maps many organisations claim they already have them — road maps, process maps, customer journey maps etc. — it can seem as…

May 13, 2024

May 13, 2024

Chapter 16. The Importance of Challenge

In 1558, Venetian nobleman Nicolò Zeno published a map he found in his family’s archives. It was created by his ancestors during their…

Apr 15, 2024

Apr 15, 2024

Chapter 15. Wardley Maps, Made Simple

“Normally in military conflicts or even in games like chess we have some means of visualising the landscape through a map, whether it’s the…

Apr 8, 2024

Apr 8, 2024

Chapter 14. Maps are Weapons

During the first world war a company of Italian troops were camped in the Alps. Their commanding officer sent a small group on a scouting…

Apr 2, 2024

Apr 2, 2024

Chapter 24. How the Rules of the Game Affect Components

We’re now going to take a look at eight rules of the game that directly affect components themselves.

Chapter 23. The Economic Rules of the Game: Competitors

Climate changes a physical landscape. A river that can only be crossed by boat in summer may freeze in winter, making it possible to cross…

Get an email whenever Marcus Guest publishes.

Part Three: Chapter 21. Reading the Flow of Events

“The future is already here — it is just not very evenly distributed” — William Gibson

Chapter 22. The Sequence of Economic and Social Change

Progress is commonly understood to unfold through the invention of a technological marvel that’s gradually adopted by the market, which…

Chapter 20. Comparing Maps with Other Tools (SWOT & BMC)

One of the big barriers to learning a new tool new is the uncertainty about whether it will provide more value than the tools you’re…

Chapter 19. Mapping an Industry

After World War II global trade exploded, with a plethora of bilateral agreements between friendly nations and the signing of the…

Chapter 18. On False Maps

If you mention maps many organisations claim they already have them — road maps, process maps, customer journey maps etc. — it can seem as…

Chapter 16. The Importance of Challenge

In 1558, Venetian nobleman Nicolò Zeno published a map he found in his family’s archives. It was created by his ancestors during their…

Chapter 15. Wardley Maps, Made Simple

“Normally in military conflicts or even in games like chess we have some means of visualising the landscape through a map, whether it’s the…

Chapter 14. Maps are Weapons

During the first world war a company of Italian troops were camped in the Alps. Their commanding officer sent a small group on a scouting…

Out-Think, Out-Move

Key Articles

Principles for Making Your Organisation Easier to Run