Marcus Guest – Medium

Marcus Guest

Chapter 28. The Future Is Uncertain, But Not Everything Is Unpredictable

Strategic planning is flawed.[⁠1] For a plan to play out exactly as intended, one would need control over all the variables — customer…

Apr 30

Chapter 28. The Future Is Uncertain, But Not Everything Is Unpredictable

Apr 30

Chapter 27. The Deadly Problem of Inertia, or Resistance to Change

There are two types of mistakes: mistakes of commission — things we did but shouldn’t have — and mistakes of omission — things we should…

Apr 14

Chapter 27. The Deadly Problem of Inertia, or Resistance to Change

Apr 14

Chapter 26. The Rules of the Game on Speed of Action

Evolution often evokes thoughts of slow, gradual progress — and while that’s true much of the time, there are also periods when change is…

Apr 10

Chapter 26. The Rules of the Game on Speed of Action

Apr 10

Chapter 25. Financial Implications of the Rules of the Game

The constantly changing nature of the Landscapes we all operate in has significant financial implications for our organisations — and some…

Apr 5

Chapter 25. Financial Implications of the Rules of the Game

Apr 5

Chapter 24. How the Rules of the Game Affect Components

It’s easy to fool ourselves into thinking that the way things are today is how they’ll stay tomorrow. But the only constant is change…

Mar 31

Chapter 24. How the Rules of the Game Affect Components

Mar 31

Chapter 23. The Economic Rules of the Game: Competitors

Climate changes a physical landscape. A river that can only be crossed by boat in summer may freeze in winter, making it possible to cross…

Mar 20

Chapter 23. The Economic Rules of the Game: Competitors

Mar 20

Part Three: Chapter 21. Reading the Flow of Events

“The future is already here — it is just not very evenly distributed” — William Gibson

Mar 20

Part Three: Chapter 21. Reading the Flow of Events

Mar 20

Chapter 22. The Sequence of Economic and Social Change

Progress is commonly understood to unfold through the invention of a technological marvel that’s gradually adopted by the market, which…

Mar 16

Chapter 22. The Sequence of Economic and Social Change

Mar 16

Chapter 20. Comparing Maps with Other Tools (SWOT & BMC)

One of the big barriers to learning a new tool new is the uncertainty about whether it will provide more value than the tools you’re…

May 28, 2024

Chapter 20. Comparing Maps with Other Tools (SWOT & BMC)

May 28, 2024

Chapter 19. Mapping an Industry

After World War II global trade exploded, with a plethora of bilateral agreements between friendly nations and the signing of the…

May 21, 2024

Chapter 19. Mapping an Industry

May 21, 2024

Marcus Guest

Marcus Guest

Govern the state by being straightforward; And wage war by being crafty. — Laozi, Tao Te Ching marcus@powermaps.net PowerMaps.net

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